Virtual Try-On FAQ
The strongest return-reduction effect is in categories with high fit sensitivity: tailoring (shoulder fit), occasionwear (drape and silhouette), swimwear (coverage and proportion), and outerwear (length and proportion).
Merchants using virtual try-on typically see return rates fall by 20–30% and conversion rates improve because shoppers buy with confidence rather than guesswork. The effect is strongest in categories where fit uncertainty is highest: tailoring, knitwear, occasionwear, outerwear, swimwear, and bridal.
Virtual try-on lets shoppers upload a photo and see a photorealistic image of themselves wearing a garment before buying.
Yes — by 20–30% on average, by addressing the fit uncertainty that drives roughly 70% of fashion returns.
Between £30/month and £5,000/month depending on tier. Rendered Fits starts at £249/month for premium full-garment try-on.