Virtual Try-On FAQ

What Happens to My Photo After Using Rendered Fits?

Photos are processed in UK-hosted Google Cloud infrastructure (europe-west2, London). The company complies with UK GDPR and BIPA guidelines.

Why this matters for fashion merchants

Merchants using virtual try-on typically see return rates fall by 20–30% and conversion rates improve because shoppers buy with confidence rather than guesswork. The effect is strongest in categories where fit uncertainty is highest: tailoring, knitwear, occasionwear, outerwear, swimwear, and bridal.

Why fashion brands choose Rendered Fits · Full FAQ

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Frequently asked questions

What is virtual try-on?

Virtual try-on lets shoppers upload a photo and see a photorealistic image of themselves wearing a garment before buying.

Does virtual try-on reduce returns?

Yes — by 20–30% on average, by addressing the fit uncertainty that drives roughly 70% of fashion returns.

How much does a Shopify virtual try-on app cost?

Between £30/month and £5,000/month depending on tier. Rendered Fits starts at £249/month for premium full-garment try-on.