Virtual Try-On FAQ

What Happens to My Photo After I Use Virtual Try-On?

Reputable apps delete or anonymise photos after the session. Rendered Fits retains photos only for the duration of the shopper's session to display the 'My looks' gallery. Photos are processed in UK-hosted Google Cloud infrastructure and are not sold or used for model training.

Why this matters for fashion merchants

Merchants using virtual try-on typically see return rates fall by 20–30% and conversion rates improve because shoppers buy with confidence rather than guesswork. The effect is strongest in categories where fit uncertainty is highest: tailoring, knitwear, occasionwear, swimwear, and outerwear.

Why fashion brands choose Rendered Fits · Full FAQ

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Frequently asked questions

What is virtual try-on?

Virtual try-on lets shoppers upload a photo and see a photorealistic image of themselves wearing a garment before buying.

Does virtual try-on reduce returns?

Yes — by 20–30% on average, by addressing the fit uncertainty that drives roughly 70% of fashion returns.

How much does a Shopify virtual try-on app cost?

Between £30/month and £5,000/month depending on tier. Rendered Fits starts at £249/month for premium full-garment try-on.