How much does virtual try-on cost?
On Shopify, AI virtual try-on costs from nothing on a free plan to about $90 to $120 a month for 1,000 try-on images, or roughly 9 to 12 cents an image. Tools that add size recommendations cost more, and enterprise platforms run from about $1,000 a month. This page compares the real prices from public listings, the six ways vendors charge, and what building your own costs.
By the Rendered Fits team · Updated 21 October 2026
The short answer
- Photo try-on apps on Shopify: free plans (most with 5 to 25 try-ons a month), paid plans from about $15 to $20, and about $90 to $120 a month for 1,000 try-ons.
- Size recommendation apps: from about $8 to $50 a month to start, usually priced on orders, users or recommendations rather than images.
- Combined sizing, outfits and try-on: Rendered Fits is free for one product, then $349 a month for the whole catalogue with 1,000 try-ons.
- Enterprise sizing platforms: True Fit's Shopify app is $1,000 a month; others quote privately.
- Building your own on an API: a per-image fee plus the engineering to build and run it.
Prices are from public Shopify App Store listings checked on 20 October 2026, in USD. They change, so check the listing before you decide.
What 1,000 photo try-ons a month costs
The fairest way to compare try-on apps is to price the same volume. Here is the cheapest way to get 1,000 try-on images a month from each app, using the plans on its listing.
| App | Plan | Monthly fee | Try-ons | Cost for 1,000 |
|---|---|---|---|---|
| SS: AI Virtual Try On | Pro | $89.99 | 1,000 included | $89.99 |
| GenLook | Pro | $99 | 1,000 included | $99 |
| Try-On.AI | Scale | $99 | 1,000 included | $99 |
| Icona | Ultra | $99.99 | 1,000 included | $99.99 |
| TryPoint | Grow | $99.99 | 1,000 included | $99.99 |
| Antla | Runway | $49.99 | 500 included, 500 extra at $0.12 | $109.99 |
| Looksy | Scale | $79 | 600 included, 400 extra at $0.10 | $119 |
| AI Frame | $199.99 plan | $199.99 | 1,400 included; also size charts and recommender | $199.99 |
| Try You | Pay as you go | $0 | $0.04 to $0.58 each, by quality level | $40 to $580 |
| Rendered Fits | Complete | $349 | 1,000 included; also catalogue-wide sizing and sized outfits | $349 |
For photo try-on alone, most apps land at about $0.09 to $0.12 per image at this volume. Rendered Fits works out at $0.35 per try-on, because the plan also covers size recommendations across the catalogue and outfits with a size for each piece; if you only want the image, a try-on-only app is cheaper. We make Rendered Fits; the full comparison of 17 Shopify apps lists every plan, and the data is in a downloadable CSV.
The six ways sizing and try-on tools charge
| Model | Who uses it | How it works | Watch for |
|---|---|---|---|
| Included images per month | GenLook, Icona, SS, TryPoint, Try-On.AI, Antla, Rendered Fits | A plan includes a set number of try-on images; extras cost $0.08 to $0.50 each, or try-ons pause. | The cheapest plan rarely matches your traffic. Price the plan you will actually need. |
| Pay per try-on | Try You; TryPoint's pay-as-you-go option ($0.29 each) | No monthly fee; each successful image is charged. | Easy to start; costs move with traffic, so set a monthly cap. |
| Per order | Virtusize (from $39 for 200 orders), Measmerize (from $49), Kiwi Plus and Ultimate | The fee scales with the store's orders, not with how often shoppers use the tool. | Predictable per sale, but busy months cost more whether or not the tool helped. |
| Per item added to cart | Fit Quiz by Easysize ($0.15 per recommended item added to cart, plus $35 to $250 a month) | You pay when a shopper acts on a recommendation. | Closer to outcome-based, but harder to forecast. |
| Per unique user | Faslet ($199 for up to 2,000 users a month, rising through tiers) | Bands of monthly users; moves up a tier automatically when you go over. | Check what happens in your peak month. |
| Flat enterprise fee | True Fit ($1,000 a month for up to 150,000 orders a year) | One price for a large order band. | Low cost per order at scale; a large fixed cost for a smaller brand. |
Building your own on a try-on API
A brand with developers can call a try-on model directly and build its own interface. The image itself is cheap; the work around it is not.
| API | Published price | Source |
|---|---|---|
| Google Vertex AI Virtual Try-On (virtual-try-on-001) | $0.06 per output image | Google Cloud pricing, read 21 October 2026 |
| FASHN API | $0.075 per standard try-on; $0.075 to $0.375 for its Max mode; monthly plans up to 35% less | FASHN, read 21 October 2026 |
| Perfect Corp clothes try-on API | About $0.096 to $0.11 per result | Perfect Corp, 8 August 2026 |
| Revery, Vue.ai, Veesual | Quote only | No public price found |
At $0.06 an image, 1,000 Google try-ons cost $60 in fees. What the per-image price leaves out:
- The storefront experience: the button, photo upload, loading states, mobile layout and accessibility.
- Photo handling and privacy: consent, storage, deletion schedules and a privacy notice for shoppers' photos.
- Abuse limits: per-visitor and daily caps so a bot cannot run up your bill.
- Product data: choosing the right product image for each garment, and handling items the model gets wrong.
- Upkeep: models change and are retired. Google lists a discontinuation date of 20 January 2027 for virtual-try-on-001, so plan for migrations.
- Sizing: an API returns a picture, not a size. Size advice is a separate build on your size charts.
Building makes sense for a large retailer with an in-house team and unusual needs. For most Shopify brands, an app is cheaper once developer time is counted.
How many try-ons will you need?
Try-on volume depends on product page traffic and how many shoppers press the button, and the second figure varies widely by store, product and button placement. The simplest way to find yours is to measure it:
- Install a free plan or trial on a handful of popular products.
- After two weeks, divide try-ons by product page views on those products. That is your usage rate.
- Multiply your monthly product page views across the catalogue by that rate. Add a margin for sale periods.
- Price the plan that covers that number, including overage, in each app on your shortlist.
The try-on cost calculator works out the Rendered Fits plan for a given volume, and the break-even calculator shows what the tool would need to change to pay for itself.
What Rendered Fits costs
| Plan | Monthly | Includes |
|---|---|---|
| Free | $0 | Personalised sizing on 1 product, 5 try-on images a month, basic analytics |
| Complete | $349 | Sizing across the catalogue, Complete the Look with sized outfits, bracket-order prompts, full analytics, 1,000 try-ons; 14-day trial with 50 images; extras $0.50 each only if you turn them on |
| Enterprise | $999 | Everything in Complete, 5,000 try-ons; extras $0.35 each only if you turn them on |
Billed monthly in USD through Shopify, one storefront per plan, no fees on sales. Details on the pricing page.
Frequently asked questions
How much does virtual try-on cost for a Shopify store?
When we checked public Shopify App Store listings on 20 October 2026, photo try-on apps had free plans (most with 5 to 25 try-ons a month), paid plans from about $15 to $20, and about $90 to $120 a month for 1,000 try-ons.
How much does one virtual try-on image cost?
At 1,000 images a month, most Shopify photo try-on apps work out at about $0.09 to $0.12 per image. Extra images beyond a plan cost $0.08 to $0.50 each, and pay-per-use apps charge from $0.04 to $0.58 depending on quality.
Is there free virtual try-on for Shopify?
Yes, several apps have free plans, including GenLook, Icona, TryPoint, Try-On.AI and Rendered Fits. They differ in what is included, mostly 5 to 25 try-ons a month, and some show the app's branding.
Why do some virtual try-on apps cost more?
Usually because they do more than the image. Rendered Fits, for example, includes size recommendations across the catalogue and sized outfits in its $349 Complete plan. Enterprise platforms add services, integrations and account management.
About Rendered Fits. Rendered Fits is a Shopify app for fashion brands that recommends a size for supported products from the brand's own size chart, and can show shoppers an optional AI try-on preview. There is a Free plan, and Complete is $349 a month with a 14-day trial.
Related: Rendered Fits pricing · 17 Shopify try-on apps compared · Is virtual try-on worth it?